INNOVATION . PUBLICITY. ADVERTISING

Not what, WHY!

Blog IPA Group
blog-7ipauk_fridayam_15_09_16

The ROI of Social Media

  The ROI (Return on Investment) of Social Media has been a contentious issue ever since social media started being...

ipauk_fridayam_9_10_16

So much to do, so little time!

  It’s a “normal” day at the office. Arrive, check emails, reply, check social media, reply, engage, interact and “poof”...

ipauk_thursdaypm_8_10_16

Why It’s Vital to Pay Yourself First in Business

  As a business owner, I am sure you have heard of the concept of paying yourself. Unfortunately, based on my...

IPAUK_WEDNESDAYPM_7_10_16

Critical Social Media issues for Businesses

  It’s 2016 and the world of social media, as well as its integration with business are no longer emerging...

ENTREPRENEUR_BLOG_5_10_16

She built an App without knowing how to code and is now a millionaire

  As a recent transplant to Seattle, Tara Reed was sitting in her new apartment, staring at the blank walls....

IPAUK_TUESDAYPM_6_10_16

Graphic need: it’s time to bring design into the spotlight

  From the moment you hit your alarm clock, you inhabit a world of graphic design … but compared with...

Serial_Entrepreneur_01

Serial Entrepreneur

  If you live in the UK or Ireland, you’ll know who Del Boy is. If you don’t, then make...

Investing In Fitness In The Office – What Are The Options Anyway?

Investing In Fitness In The Office – What Are The Options Anyway?

  The current trend of encouraging physical and mental fitness in your employees has plenty of supporters. Its proponents cite...

Social_Media_Marketing_1

Social media marketing – let’s rethink community management

  The days of brands churning out daily posts on social media are over. We must  focus on creating memorable...

MARTES_PM_30_AGO_ENG-01

Five ways design is changing the way we work

  The office of today is shaping up to attract today’s naturally curious, entrepreneurial and diverse generation of workers. Alongside shifts...